Flower Fair Expected To Draw Record Visitor Numbers

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Trade visitors at a previous edition of the expo (Pic HPP Exhibitions).

The 6th International Floriculture Trade Expo (IFTEX) is due to be held between the 7th and 9th of June at the Visa Oshwal Centre in Nairobi.

According to the Kenya Flower Council, floriculture currently contributes 33% of GDP from Kenya’s agricultural sector.
The expo comes at a time when the floriculture sector has been battling with increased production costs that have been caused by water shortages occasioned by the drought and weak government policies that are in need of improvement.
The Kenya National Bureau of Statistics (KNBS) reports that although the sector recorded increased earnings last year, the average prices for horticulture products are down from highs experienced in 2012. In spite of a global increase in the demand for cut flowers, new entrants such as Iran have further increased competition for traditional producers like Kenya. Ethiopia too may have only entered the floriculture trade recently, but may soon give Kenya a run for her money.

A record number of over 210 exhibitors, majority of whom are from Kenya and other Africa countries, will be showcasing at the fair. These will cover all segments of the floriculture chain including breeders, propagators, growers, transporters and trade suppliers. According to the organiser Dick Van Raamsdonkfrom HPP, visitor registrations are up by 25% over last year with particular interest coming from China and the USA. The much awaited direct US flights are projected to cut freight costs for flower exports to that market by half.
Dr Chris Kiptoo, Principal Secretary, Ministry of Industry, Trade and Co-operatives, is expected to open the 3 day event, which alongside the fair will also include a concurrent conference. Visitors will also be able to access some of the local flower farms.

The conference is organised by Netherlands Firm HPP Exhibitions and supported by the Kenya Flower Council and the Agriculture and Food Authority.
Netherlands is the key Europe entry point for Kenya’s flowers.
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Browse even more upcoming conferences and expos here.

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